It could happen to you at any time!
Someone leaves a bad review about your practice online. Soon you realize that you are getting far fewer phone calls and are not getting nearly as many new patients!
All it takes is one bad online review, even if you already have several good ones. In a matter of days the phone could just stop ringing.
Unlike a personal bad reference that may reach one or two people, a bad online review is available 24/7 and could affect the decision of a huge number of potential patients!
Even if you have good reviews, the bad one is new and at the top of the list - the first one people will see. Studies have shown repeatedly that once people see the bad review, most will just go somewhere else. This could literally cost you thousands of dollars!
Click REPUTATION above for more...
A Bad Online Reputation Makes Effective Marketing Impossible
The most recent studies show that 72% of consumers trust online reviews as much as personal recommendations! Those studies have also shown that people tend to select dentists who have a minimum of SIX positive reviews and, on average, they will read at least 10 reviews before making a decision.
This means that all the techniques for getting your business found on the internet will DO YOU NO GOOD if you have a bad online reputation. Even if you have NO reviews you are only ONE REVIEW AWAY from a bad reputation and you are already being passed by in favor of dentists that do have reviews!
Before you can create or continue any effective marketing, you must take steps to take care of the online reputation of your practice!
You have probably heard of reputation management companies that can help you get rid of or bury bad reviews, but they miss the point. Reacting to a bad review means the damage has already been done and they are just trying to repair it. These companies are just DEFENSIVELY reacting to something that has already happened.
Doesn't it make more sense to go on OFFENSE and make sure you don't get a bad review in the first place?
Click OFFENSE, NOT DEFENSE above for more information...
Don't just react - Take Control!
Our plan radically increases good reviews and can capture bad ones before they do any damage!
Our clients get an email within hours if a bad review has been left at any of the major review sites like Google, Yelp, CitySearch and so on. Google alerts cannot do this since the reviewer usually does not enter the practice name in the text of their review! These notifications come with recommendations for how best to respond to the review and what not to do.
The latest good reviews are automatically posted onto our client's websites. Wouldn't it be great if, when people looked at your website, all they saw were recent FIVE STAR reviews?
Our clients can direct their patients to a special website we have installed for entering reviews. Some even have computers in the office that are always on this website so patients can enter reviews before they leave the office!
ALL the employees in our client practices have been trained and tested on the importance of online reviews and how to encourage them. They even have special business cards to handout to patients, directing them to the review page!
These are just a very few examples of what we do and our program is really the next generation of marketing - its called REPUTATION MARKETING and most dentists don't even know it exists!
Click REPUTATION MARKETING above for more information...
Our Free Reputation Marketing video will show you how to position your practice as a local market leader.
This video will give you the no-hype information you need to start establishing your practice as a market leader in your area, even if you know nothing about the internet.
To start the process, get a free Reputation Report for your practice by entering your business phone number in the box within the orange Reputation Software banner below, then click the "Get Your Free Report" button. Our proprietary system will create a Reputation Report specifically for your business that will look like the picture on the right (hopefully with fewer bad reviews!).
To get your free Reputation Marketing training video, enter your name and email on the right side of the screen, then click the "Get Free Video Now" button, as indicated in the picture above. A link to this informative 30 minute video will be immediately emailed to you.
NOTE: Occasionally during database updates, some phone numbers are not available and you may not get a report, but you will still be able to get the link to the free training video. Let us know if you had a problem and we will manually create and send you the report.
If nothing else, once you have finished watching the video, you will have a clearer picture than 95% of the dentists out there about how to successfully market your practice, both on and off the internet. If you ever have any questions, please feel free to call us at the number on the top of the screen.
